Pop-ups
Pop-ups in Seoul
January 2027
12 pop-ups confirmed so far for January 2027. Brands typically announce 2 to 4 weeks out; this page updates as new dates are confirmed.
- fashion
Birkenstock Popup at COEX
Ends 2027-02-27 - art
Know, Shed, Connect: Heart in Cultural Heritage
Ends 2027-12-31 - fashion
Rolex Greenwich at Shinsegae
Ends 2099-12-31 - fashion
Louis Vuitton Visionary Journey Seoul
Ends 2028-12-31 - fashion
Rolex Official Retailer Kairos
Ends 2028-12-31 - art
Boarding Log of a City
Ends 2028-08-31 - art
[Permanent] Outer Gyujanggak Uigwe Exhibition
Ends 2027-12-31 - art
Greece to Rome, Rome to Greece
Ends 2027-05-30 - art
Seon-yu Quietly: Landscapes of Time on Seonyu Island
Ends 2027-04-22 - art
Gangwon-do, Buddhist Ideal Land
Ends 2027-12-31 - art
Interlude for the Body - Somo Jang Semi
Ends 2027-05-30 - lifestyle
Mercedes-Benz Studio Seoul Pop-up
Ends 2027-02-14
