Pulse archive

Seoul Pulse archive · Saturday

Seoul Pulse — September 5, 2026

Based on 95 readings collected between 00:00 and 23:45 KST across 44 monitored zones, summarised by hour.

Highlights

  • In the evening, between 23:00–00:00 KST, Itaewon had the highest share of people in their 20s among 44 monitored zones, 48.6%.
  • Yeouido drew the largest crowd, about 179,000 people between 21:00–22:00 KST.
  • Shopping card activity was strongest in Yeouido between 18:00–19:00 KST (about 297 taps per reading); food in Myeongdong between 13:00–14:00 (about 846).
  • Across the monitored zones the day peaked between 16:00–17:00 KST with about 1,368,000 people; the evening peak came between 18:00–19:00 with about 1,290,000.
  • The busiest zone was Hongdae until 06:00, Yeouido from 06:00, Hongdae again from 23:00.

Top zones by crowd

#ZoneBusiest hour, aboutHour (KST)
1Yeouido179,000 people21:00–22:00
2Jamsil113,000 people16:00–17:00
3Hongdae98,000 people18:00–19:00
4Myeongdong97,000 people14:00–15:00
5Lotte Tower & Seokchon Lake87,000 people16:00–17:00

20s hotspots

#ZoneHighest hourly shareHour (KST)
1Sinchon & Ewha52%02:00–03:00
2Itaewon50.4%03:00–04:00
3Hongdae42.8%22:00–23:00
4Yongsan Station39.6%17:00–18:00
5Hyehwa (Daehangno)38.2%21:00–22:00

30s hotspots

#ZoneHighest hourly shareHour (KST)
1Itaewon28.4%01:00–02:00
2Songnidan-gil27.3%23:00–00:00
3Lotte Tower & Seokchon Lake26.9%00:00–01:00
4Gangnam (COEX)26.2%16:00–17:00
5Apgujeong Rodeo25.4%14:00–15:00

Female share leaders

#ZoneHighest hourly shareHour (KST)
1Express Bus Terminal65.9%13:00–14:00
2Hyehwa (Daehangno)63.5%17:00–18:00
3Jamsil Station61.3%16:00–17:00
4Namdaemun Market60.4%13:00–14:00
5Jamsil60.1%16:00–17:00

Male share leaders

#ZoneHighest hourly shareHour (KST)
1Itaewon63.8%06:00–07:00
2Ikseon-dong63.4%00:00–01:00
3Myeongdong61.4%03:00–04:00
4Insadong60.7%07:00–08:00
5Gwanghwamun & Deoksugung58.7%06:00–07:00

Shopping spending leaders

#ZoneTaps per reading, aboutHour (KST)
1Yeouido29718:00–19:00
2Hongdae19616:00–17:00
3Myeongdong13016:00–17:00
4Jamsil12516:00–17:00
5Yongsan Station12418:00–19:00

Food spending leaders

#ZoneTaps per reading, aboutHour (KST)
1Myeongdong84613:00–14:00
2Hongdae30514:00–15:00
3Gangnam Station23013:00–14:00
4Yeouido21618:00–19:00
5Jongno & Cheonggye16813:00–14:00

Card activity leaders

#ZoneTaps per reading, aboutHour (KST)
1Myeongdong100613:00–14:00
2Hongdae60116:00–17:00
3Yeouido52018:00–19:00
4Gangnam Station46213:00–14:00
5Jongno & Cheonggye39014:00–15:00

Beauty spending leaders

#ZoneTaps per reading, aboutHour (KST)
1Hongdae2113:00–14:00
2Apgujeong Rodeo1317:00–18:00
3Gangnam Station1115:00–16:00
4Myeongdong714:00–15:00
5Garosu-gil714:00–15:00

Leisure spending leaders

#ZoneTaps per reading, aboutHour (KST)
1Jongno & Cheonggye16416:00–17:00
2Gangnam Station14221:00–22:00
3Hongdae12616:00–17:00
4Gwanghwamun & Deoksugung8016:00–17:00
5Myeongdong6516:00–17:00

Medical spending leaders

#ZoneTaps per reading, aboutHour (KST)
1Gangnam Station7711:00–12:00
2Jongno & Cheonggye5911:00–12:00
3Garosu-gil4211:00–12:00
4Gwangjang Market3411:00–12:00
5Myeongdong3311:00–12:00

Day peak, evening peak, busiest zone by hour

Day peak between 16:00–17:00 KST, about 1,368,000 people across the monitored zones. Evening peak between 18:00–19:00 KST, about 1,290,000.

Hour (KST)Busiest zone
00:00–01:00Hongdae
01:00–02:00Hongdae
02:00–03:00Hongdae
03:00–04:00Hongdae
04:00–05:00Hongdae
05:00–06:00Hongdae
06:00–07:00Yeouido
07:00–08:00Yeouido
08:00–09:00Yeouido
09:00–10:00Yeouido
10:00–11:00Yeouido
11:00–12:00Yeouido
12:00–13:00Yeouido
13:00–14:00Yeouido
14:00–15:00Yeouido
15:00–16:00Yeouido
16:00–17:00Yeouido
17:00–18:00Yeouido
18:00–19:00Yeouido
19:00–20:00Yeouido
20:00–21:00Yeouido
21:00–22:00Yeouido
22:00–23:00Yeouido
23:00–00:00Hongdae

Compared with the previous Saturday

Same-weekday comparison starts once the archive holds the previous Saturday.