Seoul Pulse archive · Friday
Seoul Pulse — September 4, 2026
Based on 96 readings collected between 00:00 and 23:45 KST across 44 monitored zones, summarised by hour.
Highlights
- In the evening, between 22:00–23:00 KST, Sinchon & Ewha had the highest share of people in their 20s among 44 monitored zones, 47.6%.
- Yeouido drew the largest crowd, about 169,000 people between 12:00–13:00 KST.
- Shopping card activity was strongest in Yeouido between 12:00–13:00 KST (about 130 taps per reading); food in Myeongdong between 12:00–13:00 (about 1446).
- Across the monitored zones the day peaked between 14:00–15:00 KST with about 1,224,000 people; the evening peak came between 18:00–19:00 with about 1,117,000.
- The busiest zone was Hongdae until 05:00, Yeouido from 05:00, Hongdae again from 21:00.
Top zones by crowd
| # | Zone | Busiest hour, about | Hour (KST) |
|---|---|---|---|
| 1 | Yeouido | 169,000 people | 12:00–13:00 |
| 2 | Myeongdong | 106,000 people | 13:00–14:00 |
| 3 | Gangnam Station | 88,000 people | 13:00–14:00 |
| 4 | Hongdae | 87,000 people | 18:00–19:00 |
| 5 | Jamsil | 74,500 people | 19:00–20:00 |
20s hotspots
| # | Zone | Highest hourly share | Hour (KST) |
|---|---|---|---|
| 1 | Sinchon & Ewha | 48.2% | 00:00–01:00 |
| 2 | Itaewon | 44.6% | 22:00–23:00 |
| 3 | Hongdae | 41.1% | 22:00–23:00 |
| 4 | Hyehwa (Daehangno) | 38.2% | 20:00–21:00 |
| 5 | Konkuk Univ. Station | 37.1% | 22:00–23:00 |
30s hotspots
| # | Zone | Highest hourly share | Hour (KST) |
|---|---|---|---|
| 1 | Songnidan-gil | 28.4% | 22:00–23:00 |
| 2 | Gangnam (COEX) | 27.7% | 10:00–11:00 |
| 3 | Itaewon | 27.6% | 22:00–23:00 |
| 4 | Yeouido | 27.6% | 12:00–13:00 |
| 5 | Gangnam Station | 27.4% | 12:00–13:00 |
Female share leaders
| # | Zone | Highest hourly share | Hour (KST) |
|---|---|---|---|
| 1 | Express Bus Terminal | 67.3% | 13:00–14:00 |
| 2 | Hyehwa (Daehangno) | 62% | 19:00–20:00 |
| 3 | Jamsil Station | 61.6% | 19:00–20:00 |
| 4 | Sinchon & Ewha | 59.2% | 14:00–15:00 |
| 5 | Namdaemun Market | 58.1% | 13:00–14:00 |
Male share leaders
| # | Zone | Highest hourly share | Hour (KST) |
|---|---|---|---|
| 1 | Insadong | 62.2% | 07:00–08:00 |
| 2 | Myeongdong | 61.5% | 07:00–08:00 |
| 3 | Ikseon-dong | 60.2% | 23:00–00:00 |
| 4 | Gwanghwamun & Deoksugung | 59.2% | 07:00–08:00 |
| 5 | Bukchon Hanok Village | 59.1% | 07:00–08:00 |
Shopping spending leaders
| # | Zone | Taps per reading, about | Hour (KST) |
|---|---|---|---|
| 1 | Yeouido | 130 | 12:00–13:00 |
| 2 | Myeongdong | 114 | 08:00–09:00 |
| 3 | Hongdae | 110 | 18:00–19:00 |
| 4 | Gangnam Station | 86 | 18:00–19:00 |
| 5 | Jamsil | 82 | 18:00–19:00 |
Food spending leaders
| # | Zone | Taps per reading, about | Hour (KST) |
|---|---|---|---|
| 1 | Myeongdong | 1446 | 12:00–13:00 |
| 2 | Yeouido | 791 | 12:00–13:00 |
| 3 | Gwanghwamun & Deoksugung | 505 | 12:00–13:00 |
| 4 | Gangnam Station | 377 | 12:00–13:00 |
| 5 | Jongno & Cheonggye | 340 | 12:00–13:00 |
Card activity leaders
| # | Zone | Taps per reading, about | Hour (KST) |
|---|---|---|---|
| 1 | Myeongdong | 1638 | 12:00–13:00 |
| 2 | Yeouido | 983 | 12:00–13:00 |
| 3 | Gwanghwamun & Deoksugung | 616 | 12:00–13:00 |
| 4 | Gangnam Station | 564 | 12:00–13:00 |
| 5 | Jongno & Cheonggye | 504 | 12:00–13:00 |
Leisure spending leaders
| # | Zone | Taps per reading, about | Hour (KST) |
|---|---|---|---|
| 1 | Gangnam Station | 102 | 20:00–21:00 |
| 2 | Jongno & Cheonggye | 94 | 20:00–21:00 |
| 3 | Hongdae | 72 | 22:00–23:00 |
| 4 | Gwanghwamun & Deoksugung | 42 | 19:00–20:00 |
| 5 | Konkuk Univ. Station | 38 | 22:00–23:00 |
Medical spending leaders
| # | Zone | Taps per reading, about | Hour (KST) |
|---|---|---|---|
| 1 | Gangnam Station | 70 | 12:00–13:00 |
| 2 | Yeouido | 60 | 11:00–12:00 |
| 3 | Jongno & Cheonggye | 55 | 16:00–17:00 |
| 4 | Myeongdong | 49 | 12:00–13:00 |
| 5 | Konkuk Univ. Station | 41 | 10:00–11:00 |
Day peak, evening peak, busiest zone by hour
Day peak between 14:00–15:00 KST, about 1,224,000 people across the monitored zones. Evening peak between 18:00–19:00 KST, about 1,117,000.
| Hour (KST) | Busiest zone |
|---|---|
| 00:00–01:00 | Hongdae |
| 01:00–02:00 | Hongdae |
| 02:00–03:00 | Hongdae |
| 03:00–04:00 | Hongdae |
| 04:00–05:00 | Hongdae |
| 05:00–06:00 | Yeouido |
| 06:00–07:00 | Yeouido |
| 07:00–08:00 | Yeouido |
| 08:00–09:00 | Yeouido |
| 09:00–10:00 | Yeouido |
| 10:00–11:00 | Yeouido |
| 11:00–12:00 | Yeouido |
| 12:00–13:00 | Yeouido |
| 13:00–14:00 | Yeouido |
| 14:00–15:00 | Yeouido |
| 15:00–16:00 | Yeouido |
| 16:00–17:00 | Yeouido |
| 17:00–18:00 | Yeouido |
| 18:00–19:00 | Yeouido |
| 19:00–20:00 | Yeouido |
| 20:00–21:00 | Yeouido |
| 21:00–22:00 | Hongdae |
| 22:00–23:00 | Hongdae |
| 23:00–00:00 | Hongdae |
Compared with the previous Friday
Same-weekday comparison starts once the archive holds the previous Friday.